Picture the scene: I’m at home recording a voiceover for a brand new product that has already received a lot of interest as part of its Kickstarter campaign. The product is specialist, though anyone could use it and it offers a number of health benefits. The client (yeah, I even have clients now) has worked hard on the script and I manage to nail it on the first submitted take for a very healthy fee. The campaign is grounded in meticulous research, but the tone is humorous and fun. And perhaps necessarily so, because...
